by Sarah Martin | Nov 23, 2022
Marketing Challenge Carlsberg, the official Canadian importer of Kronenbourg 1664, asked VIBRANT to win back the streets of urban Toronto and bring this brand of beer to the minds of Torontonians. Solution VIBRANT developed Project 1664, a 360-campaign...
by Sarah Martin | Oct 19, 2022
Marketing Challenge The pre-existing Fireside website did not reflect the brand which hindered generating not only a new customer base but also building the brand narrative. Vivo Cannabis tasked VIBRANT with creating an industry leading website for Fireside...
by Sarah Martin | Oct 19, 2022
Marketing Challenge Lactantia PūrFiltre milk has a solid reputation in Quebec. In recent years, many players have joined the filtered milk segment and in order to maintain their leading position, Lactantia asked us to develop a store program aimed at...
by Sarah Martin | Nov 14, 2022
Marketing Challenge In recent years, Videotron has questioned its presence at home shows. Indeed, the trade strategy had to be reviewed in order to be integrated into the trade ecosystem. With the arrival of Helix, Videotron took the opportunity to be present...
by Alex Cordovi | Sep 27, 2022
Marketing Challenge For its second year as a sponsor at Igloofest, National Bank wanted to ensure that it had a positive impact on the experience of festivalgoers during the event. Inspired by National Bank’s new strategic positioning: It’s human to ask...