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National Bank – The Sweet Spot

National Bank – The Sweet Spot

Marketing Challenge   National Bank was an official sponsor of the Rogers Cup for the seventh consecutive year. VIBRANT was asked to reinvent their engagement strategy with tennis fans as part of the prestigious tournament. Solution   “Le match parfait”, or...
National Bank – The Laundromat

National Bank – The Laundromat

Marketing Challenge   In 2019, National Bank kicked off a partnership with Igloofest, Montreal’s most popular electronic music winter festival. Temperatures regularly dip below -30C at this time of year. We had to find a creative way to promote National Bank’s...