by Sarah Martin | Oct 17, 2022
Marketing Challenge The COVID-19 pandemic has had major negative effects on the Ontario restaurant and bar industry, with hundreds of restaurants and bars closing their doors indefinitely. Carlsberg needed to safely rally Canadians together to help support the...
by Catherine B | Oct 14, 2022
Marketing Challenge As part of Subway’s “Good To Be Back” summer initiative, VIBRANT partnered with M5 Marketing Communications to execute a month-long guerilla food truck campaign to surprise and delight audiences, ensure trial and fuel intent to purchase in...
by Alex Cordovi | Sep 26, 2022
Marketing Challenge VIBRANT was initially mandated by Somersby to introduce their now proudly Canadian product as well as new flavours through mass samplings experiences during summer 2020. The objectives were to interact with consumers during festivals all...
by Sarah Martin | Nov 8, 2022
Marketing Challenge Badoit had low awareness in the Canadian market so they tasked VIBRANT to win consumer’s hearts and drive brand awareness through trial. The objectives were to elevate the notoriety of the brand, deliver an extraordinary brand experience and...
by Sarah Martin | Oct 14, 2022
Marketing Challenge We had many in-field initiatives planned for spring and summer 2020 throughout the province. The activations were meant to increase brand awareness and promote product trials, while obtaining new leads to grow the database. The COVID-19...