by Sarah Martin | Oct 17, 2022
Marketing Challenge National Bank wanted to leverage its sponsorship of Illumi to provide a magical experience for Quebecers in Laval, Laurentides, and the Greater Montreal area. The goal was to grow awareness of National Bank in those parts of Quebec and get...
by Sarah Martin | Oct 12, 2022
Marketing Challenge 1664 Blanc tasked VIBRANT to bring awareness and increase trial of their product during the winter holiday months. With the COVID climate still glooming, how can 1664 bring much needed holiday cheer to locked down Torontonians? Solution...
by Sarah Martin | Oct 20, 2022
Marketing Challenge In 2020, many Canadians had to acclimate to different social routines. As people collectively prioritized public health, get-togethers and gatherings took an extended hiatus for what felt like way too long. This opened the door for at-home...
by Sarah Martin | Oct 12, 2022
Marketing Challenge The holidays are an important time for families, especially with sick children. It’s also a time when it’s easier to ask for generosity. It is also a sad reality that hundreds of kids and their families spend the holidays at the Hospital....
by Sarah Martin | Oct 14, 2022
Marketing Challenge For popular Canadian beverage producer, Andrew Peller Limited, the holiday season offers a unique chance to have their brands stand out in retail. When the product is already a consumer favourite, its presentation demands the same caliber of...
