by Sarah Martin | Oct 17, 2022
Marketing Challenge National Bank wanted to leverage its sponsorship of Illumi to provide a magical experience for Quebecers in Laval, Laurentides, and the Greater Montreal area. The goal was to grow awareness of National Bank in those parts of Quebec and get...
by Sarah Martin | Oct 12, 2022
Marketing Challenge The holidays are an important time for families, especially with sick children. It’s also a time when it’s easier to ask for generosity. It is also a sad reality that hundreds of kids and their families spend the holidays at the Hospital....
by Alex Cordovi | Sep 1, 2022
Marketing Challenge With many Canadians spending the winter months in lockdown due to COVID-19, the impetus to get outside and enjoy summer weather had never been higher. With that in mind, how could Coppertone reach consumers in their contextual outdoor...
by Sarah Martin | Oct 17, 2022
Marketing Challenge How can BMW Canada engage audiences & build lead generation in the COVID climate? Solution Create a virtual driving simulator which will provide BMW & Marvel fans with the opportunity to test drive a BMW M4 Cabriolet from the...
by Sarah Martin | Oct 17, 2022
Marketing Challenge Fever-Tree was unable to directly sample to consumers due to COVID-19 and needed a safe way to activate in market. Given the pandemic, options were limited in how Fever-Tree could safely interact with potential consumers, so Fever-Tree...
