by Sarah Martin | Nov 8, 2022
Marketing Challenge The rapid arrival of new vodkas on the market has been exponential in recent years. To mark the launch of its new vodka distilled with real botanicals and infused with natural fruit essences, Ketel One Botanical needed to create a unique and...
by Sarah Martin | Nov 23, 2022
Marketing Challenge Carlsberg, the official Canadian importer of Kronenbourg 1664, asked VIBRANT to win back the streets of urban Toronto and bring this brand of beer to the minds of Torontonians. Solution VIBRANT developed Project 1664, a 360-campaign...
by Sarah Martin | Nov 14, 2022
Marketing Challenge In recent years, Videotron has questioned its presence at home shows. Indeed, the trade strategy had to be reviewed in order to be integrated into the trade ecosystem. With the arrival of Helix, Videotron took the opportunity to be present...
by Alex Cordovi | Sep 27, 2022
Marketing Challenge For its second year as a sponsor at Igloofest, National Bank wanted to ensure that it had a positive impact on the experience of festivalgoers during the event. Inspired by National Bank’s new strategic positioning: It’s human to ask...
by Sarah Martin | Oct 19, 2022
Marketing Challenge VIBRANT was mandated to support and execute the “Sleeman Speakeasy”. This included a contest platform on social networks and in store, as well as the creation and production of a unique event for the 32 VIP winners and Sleeman major accounts...